Photo by Carlos Alvarez/Getty Images

I claimed my seat in the packed theater on Sunday afternoon in Clifton Park to see the new Superman "Man of Steel" movie. And while I found the cast and their performances to be excellent, the re-boot of the Superman storyline left me cold. Sorry. I felt the same way about the recent Spiderman "do-over."

The one question I walked out of the theater with was, "will their be a Justice League movie?" Marvel comics used their "Iron Man" movies to slowly rollout "The Avengers" (The Hulk, Captain America, and Thor), which was last summer's BIG comic blockbuster.

The Justice League would be an easier sell with Superman, Batman, Wonder Woman, The Green Lanter (really the only character that needed their own movie, remember Ryan Reynolds in the green costume?), and Aquaman as main characters with several other lesser known (comic-book fan) favorites.

Warner Bros. spent an estimated $225 million making "Man of Steel," taking in an estimated opening weekend haul of about $357 million. Since the movie studio has finished it's Harry Potter franchise and seems to be putting it's focus back on super hero movies - all we can do is cross our fingers that the rumors of a "Justice League" film really do develop.

photo: waze.com

For those who trust their phones for turn-by-turn directions, imagine how distracting it would be trying to navigate downtown Troy, full of one-way streets in rush hour traffic, when an ad pops up on your phone as pass a nearby store.

That's what is coming…

Google paid $1.3 billion for the social driving app Waze - yes, over a BILLION dollars for an app that helps users get from here to there. Nothing fancy. No "social networking." No "in app game purchases." Just a driving app.

There are a couple key things that made Waze so attractive for Google.

User Interaction
Waze users can report traffic conditions, like an accident or a cop sitting in a U-turn area on the Northway - with these alerts popping up in real time on the map. Pretty useful.
Ads
Yes, ads that pop up when you pass by a store or business, like Best Buy or Whole Foods who have bought promotions in the app, with special offers or coupons.
Users
And this is the BIG number for Google - after Apple destroyed their maps app, Waze saw a jump of 100,000 new users a day before Google debuted the iPhone version of Google Maps in December.

Mapping technology today is not about where you are or where you are going, but what you can encounter on your destination - whether you want to or not.

Read more about Waze and get the free download here.

photo: Marcell Mizik/shutterstock

Huggies helps fathers feel the joy of pregnancy, with a specially designed waist-band that replicates, in real-time, the baby's movement and kicks as and when the mother feels them. Now if only they could do something about morning sickness.